Global Journal of Economics and Business

Volume 15 - Issue 4

Foreign Reserves Management in Iraq Between Reality and Adequacy for the Period (2004-2023)
Hussein Sherif Neaam , Ahmed Abbas Abdalhussein

DOI: https://doi.org/10.31559/GJEB2025.15.4.2

Consumer Behavior Toward AI-Driven Marketing: Insights from UTAUT and Uses and Gratifications Models
Marwan Ghabban , Yazeed Alsughayyir , Ahlam Alslimani , Abdulmajeed Marzouq , Zinah Qasem

DOI: https://doi.org/10.31559/GJEB2025.15.4.4

The Effectiveness of Establishing an Inter-Organizational Incentive System in the Makkah Region: (A Case Study of Al-Rajhi Bank and Millennium Hotel Group)
Bashaer Al-Qurashi , Ghadeer Madah , Tahani Al-Otaibi , Mona Al-Gamdi , Huda AlAyli , Hana'a Al-Otaibi

DOI: https://doi.org/10.31559/GJEB2025.15.4.6

Bibliographic Information Email: editorgjeb@refaad.com DOI: 10.31559/GJEB ISSN 2519-9293 (Online) ISSN 2519-9285 (Print) Freq. : Bimonthly Language : Arabic, English Articles : 523

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