Global Journal of Economics and Business

Related Articles ( sports marketing )

Factors affecting sports marketing from the viewpoint of employees of Sennar state youth centers

Maram Ahmed Ali Al-Tayeb

The study aimed to examine the factors affecting sports marketing in Sudan. According to the descriptive and analytical approach, as for the study sample, it was selected from some individuals in a way that includes activists in the field of sports marketing. The questionnaire tool was used to collect ...

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Role of Digital Sports Marketing in Developing Tourism in the Kingdom of Saudi Arabia

Rawan Ali Al Rayih , Abeer Al Sayed Fayed

Objectives: This study aims to identify the role of Digital Sports Marketing in developing tourism in the Kingdom of Saudi Arabia. It seeks to determine the effectiveness of sports marketing through various channels, including emails, social media, websites, and phones, in promoting tourism. Additionally, ...

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