Global Journal of Economics and Business

Volume 10 - Issue 3 (3) | PP: 513 - 534 Language : العربية
DOI : https://doi.org/10.31559/GJEB2021.10.3.3
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The impact of strategic orientation on the supply chain performance: (An empirical study: Alban Al-youm Company)

Ahmad Raja Salameh AlBatayneh ,
Hani Jazza Irtaimeh
Received Date Revised Date Accepted Date Publication Date
25/2/2020 26/3/2021 20/6/2021 2/7/2021
Abstract
The aim of this study is to investigate the impact of strategic orientation on supply chain performance in Alban Al-youm company. The analytical descriptive method was used to achieve the study purposes on the basis of a questionnaire developed and distributed to a sample comprised (171) managers. In the first quarter of 2018, out of the distributed questionnaires, a total of (156) questionnaires were returned valid and complete. The results underlined that strategic orientation had a statistically significant impact on supply chain performance. In Light of the results, it was recommended to improve the effectiveness of strategic orientations in supply chain performance in order to enhance supply chain performance.


How To Cite This Article
AlBatayneh , A. R. S.& Irtaimeh , H. J. (2021). The impact of strategic orientation on the supply chain performance: (An empirical study: Alban Al-youm Company) . Global Journal of Economics and Business, 10 (3), 513-534, https://doi.org/10.31559/GJEB2021.10.3.3

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