Abstract

Objectives: This study aimed to examine the effectiveness of two types of interactive videos (holistic and segmented) in developing the skills of designing and producing interactive digital educational games among female students at Al-Aqsa University in Gaza. Methods: The study employed a descriptive-analytical, systematic, and experimental approach. The sample consisted of two experimental groups, each comprising 23 female students. Data were collected using an achievement test, an evaluation rubric to assess the skills of designing and producing digital games, and a product evaluation rubric. Results: The findings indicated that both holistic and segmented interactive video-based learning were effective in enhancing the targeted skills. Moreover, a statistically significant difference was found between the two approaches in favor of the segmented interactive video, which demonstrated greater effectiveness in improving students' skills in designing and producing interactive digital educational games. Conclusions: The study recommends providing training programs for students on tools related to interactive video production and establishing a comprehensive Arabic-language repository of educational interactive video materials at the university level across the Gaza Strip.